OSS # 85: Convincing
Last week, I was watching a news magazine show. They featured gift ideas for the coming Christmas. Upon closer inspection, I noticed that the feature was actually an advertisement in disguise. The desire to sell came with a pretense to help in the gift giving decision.
This got me to think how people bend, twist and camouflage the facts in order to sell. Commodities aren't the only ones being sold. People also sell personalities and ideas. We sell our ideas to others. We usually feel good if they agree.
Someone is always trying to sell. Some people make an appeal to our different senses. Some exaggerate. Others present in a seemingly logical fashion but leads to a wrong conclusion. These techniques, they work. People buy goods and ideas because of them. People achieve power because of them.
Of course it is funny when these techniques don't work. When you hear somebody invoke a fallacy you may find yourself laughing, like in a joke. But when you find out that the person was serious, you end up with a sad story.
Have you been convinced lately?
Comments
- Mr. Scheez
Hehehe.
kat, you may not be that gullible. they might just be that good.
mugen, i especially had blogs in mind (since to me it is a major source of ideas, good and bad) but i decided to use general terms.
pearl, we can't really be sure what they do as oppose to what they say they'll do. as long as you got the lipstick you want, it could have been a good deal.
kunyari may article about bones or diabetes, somewhere on the page are ads for osteo or no-sugar sweetener